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Business plans

Business plan writing services that get approved

Reviewed by Muhammad Tayyab Shabbir · Last updated 4 September 2026

A business plan from us is a written, lender- and investor-ready document with cited market research, a five-year financial model and full operating detail. It is built for US founders raising bank, SBA or investor money. Fixed-price packages are $1,000, $1,800 and $2,800. It starts with a free 30-minute call, where you get the scope and the quote before you commit.

We write the plan your bank, the SBA or your investors actually want to see, backed by real market research and a financial model that holds up to scrutiny.

$1,000+
Investor & lender-ready
7-10 days
First draft
Unlimited
Revisions on Standard and Premium
NDA
On every project
Who writes it

Who writes your business plan?

Business Plan Firm is the US practice of Avvale, a London consultancy. Plans are led and signed off by founder Muhammad Tayyab Shabbir, a UCL graduate and published textbook author. Our team has written $1B+ in funding documents for 500+ businesses across 30+ countries, including Shark Tank and Dragons' Den clients. What each of those figures counts.

Senior consultants write it: people who know what a credit analyst does with page 14. Not a template filled in by a junior writer, and not generated by a model. Prefer to draft it yourself? Our guide to writing a business plan and free template are open to everyone.

Muhammad Tayyab Shabbir, Founder of Avvale

Written and reviewed by Muhammad Tayyab Shabbir, Founder of AVVALE. UCL graduate and published textbook author.

What you get

What's included in the plan?

As a document: a standalone executive summary, company and ownership description, market analysis with sources named in the text, a competitor section naming who you actually lose customers to, operations covering site, staffing, suppliers and licensing, go-to-market with the acquisition math behind it, management bios, a use-of-funds table that reconciles to your ask, and financial statements with the assumptions spelled out underneath. The model is a working file, not a picture of one: if a reviewer asks what happens when the ramp slips a quarter, the spreadsheet answers. Need only the numbers? Buy the financial model alone.

From $1,000 / £800
Fixed quote agreed on your call. UK clients add VAT.
Get a quote
Packages

How much does a business plan cost?

Three fixed prices: $1,000, $1,800 and $2,800. The price is agreed on your call and does not move afterwards, whether the draft takes one revision round or five. Every tier we sell is listed in one place: see every price we charge.

Essential
$1,000
A lender, SBA or visa-ready plan with the core financials.
  • Investor and lender-ready narrative
  • Market analysis with cited sources
  • 3-year financial summary
  • One revision round
Book a call
Standard
$1,800
What most founders choose. The full model and deep research.
  • Everything in Essential
  • Full 5-year financial model
  • Competitor and TAM/SAM/SOM deep-dive
  • Unlimited revisions
Book a call
Premium
$2,800
Raise-ready, end to end, with a matching deck.
  • Everything in Standard
  • Matching investor pitch deck
  • Priority 5-day turnaround
  • Senior consultant lead
Book a call

Every package is a fixed price agreed on your call. Not sure which fits? We will tell you straight. UK clients add VAT.

Which package you need is decided by your reader, not your budget. Essential suits one well-defined application with simple numbers. Standard is what most founders take: the full model and the competitor and TAM/SAM/SOM work turn a description into an argument. Premium adds the matching deck for an equity raise. Priced separately: visa business plans from $1,900, feasibility studies from $3,900, and SBA 7(a) and 504 plans shaped around the lender's package.

Your input

What do you have to give us?

The economics

Prices, costs, and what a customer is worth. Estimates are fine; blanks are not.

The ask

What you are raising or borrowing, from whom, and what it buys. Send any lender checklist.

The context

Site or lease terms, licenses, suppliers, staffing, anything already signed. Rough notes are enough.

The deadline

The real one, and who is waiting on it. It changes what we do first.

Your side of it is the call, one questionnaire, one email thread, one read of the draft. We do the research, the competitor work and the modeling. We will not invent your operating assumptions: the rent you were quoted, the wage you will pay, the conversion rate you have seen. Those are what a reviewer presses on, so they must be yours.

How it works

How does the process work?

Day 0

Strategy call

30 minutes with a senior consultant. Scope, requirements and a fixed quote on the call.

Days 1 to 5

Research & model

Cited market research and a five-year financial model built from your numbers.

Days 5 to 7

First draft

Full document drafted and designed in-house, reviewed line by line before you see it.

Days 7 to 10

Revisions to yes

Revisions until your reader says yes (one round on Essential, unlimited on Standard and Premium).

Revisions

How do revisions work?

Essential includes one round; Standard and Premium are unlimited within the agreed scope: scope meaning the business we agreed to write about on the call. Rewording, re-cutting financials, restructuring a chapter, adding a section your lender asked for late: all included. A second location or a different revenue model is a different plan, requoted openly rather than absorbed and rushed. Mark up the draft in one pass rather than five emails; we agree the turnaround for each round when it comes back. If you expect a lender review cycle after delivery, say so on the call so the revision window covers it.

What goes wrong

Why do business plans get rejected?

We are asked to rescue plenty of plans that were turned down once. The failures cluster into five patterns.

The narrative and the model disagree. The text opens in March; the spreadsheet books revenue in January. Easy to find, and a reviewer who finds one stops trusting the rest.

Revenue appears without a mechanism. A curve that triples in year two is not an argument. Capacity, footfall, list size, conversion, churn, something has to produce the number, visibly, in the model.

The costs are too clean. No ramp, no seasonality, no working capital gap, no owner's compensation, no contingency. Straight-line costs read as a forecast nobody stress-tested.

The market section is about the industry, not about you. National market size says nothing about whether your unit fills. What earns attention is the slice you can reach, named local competitors, and sources cited in the text.

The ask does not reconcile. Use of funds must sum to what you requested, and the model must draw and service that money. Going through an SBA lender? Read our note on what the SBA's SOP actually says about feasibility studies, which quotes the rulebook directly.

Straight answer

When is a business plan the wrong thing to buy?

Often enough that it is worth saying plainly. Buy something else if:

Your lender asked for an independent feasibility study. Different deliverable, different standard of independence, common on SBA 504 and USDA-backed projects. Not a plan with a new cover. See feasibility studies.

Only part of the document is missing. If you have the plan and need projections, buy the financial model alone. If you lack sizing and competitor evidence, buy market research. If the investor asked for slides, send slides: start at pitch decks.

You are still deciding whether to do this at all. A plan is written to persuade. If you do not yet know whether the project works, a feasibility study is the honest instrument: it is allowed to conclude no.

You want the document to say something your numbers will not support. We will tell you on the call, before you pay. A plan bent to fit a target helps nobody in the room.

The budget is not there yet. Take the free template, model and lender checklist, write version one yourself, and come back when a deadline is attached.

DeliverableBuy it whenFrom
Business planA bank, the SBA or an investor asked for a written plan$1,000
Visa business planAn E-2, EB-5 or L-1 filing$1,900
Financial modelThe narrative exists; you need the projections$750
Market researchYou need sizing and demand evidence only$500
Pitch deckAn equity investor asked for slides$1,950
Feasibility studyA lender wants an independent study, or you need a go/no-go$3,900

Prices shown are the entry package on each service page, quoted fixed on the call before work starts. UK clients add VAT.

FAQ

Questions founders ask.

How long does a business plan take?

Most plans take 7 to 10 days for a first draft, counted from when we have your numbers rather than from the day you book. Premium includes a priority 5-day turnaround, and revision rounds follow on an agreed schedule. If your deadline is tighter, say so before you book: rush options are available.

How much does a business plan writing service cost?

Our packages are fixed at $1,000 (Essential), $1,800 (Standard) and $2,800 (Premium), agreed on your free 30-minute call before any work starts and unchanged afterwards, whether the plan needs one revision round or five. UK clients add VAT. Standalone financial models start at $750.

Is the plan written by AI?

No. Research moves fast underneath, but every page is written and signed off by senior consultants, and nothing is outsourced to a freelance writing pool. Lenders and investors read a lot of documents, and they can tell a plan that was argued from one that was generated.

How many revisions do I get?

Essential includes one revision round. Standard and Premium are unlimited within the agreed scope, until your lender or investor is satisfied. Rewriting, re-cutting the financials or adding a section your lender asked for late is included. A second location or a different revenue model is a new plan, requoted openly.

Will a business plan get my SBA loan approved?

No one can honestly promise that. The plan is one input alongside your credit, collateral, equity injection, experience and each lender's own criteria. What a well-built plan does is remove the reasons a file gets set aside: unsupported projections, a use of funds that does not reconcile, an unverifiable market section.

Do I need a business plan or a feasibility study?

A business plan is written to persuade someone to fund a decision you have already made. A feasibility study tests whether the project works and is allowed to conclude that it does not. Lenders on SBA 504 and USDA-backed projects sometimes require an independent study specifically. If yours has, buy that.

Do you write business plans for E-2 or EB-5 visa applications?

Yes, but as a separate product, because the structure follows what the adjudicator is looking for rather than what a lender wants. Immigration plans start at $1,900 and cover E-2, EB-5 and L-1 filings on our visa business plan page. We do not give immigration advice; work with your attorney.

Related

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Tell us what you're raising for and we'll reply within one business day with next steps and a fixed quote. Prefer to talk? Book a free call instead.

info@avvale.co.uk
(315) 226-7205 · Mon to Fri, 9am to 6pm ET

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